June 10, 2021

Portland Trail Blazers switch cable networks in bid for more Pacific Northwest fans

The Portland Trail Blazers Wednesday revealed a new partnership with Root Sports, ending their 14-year alliance with NBC Sports Northwest.
The four-year deal starts in the 2021-22 NBA season. It will nearly double the reach of Blazers games in the Northwest, increasing coverage from 1.1 million homes to almost two million.
“Joining this regional family of teams will help us spread our roots even further by doubling our reach to fans in Oregon, Washington and Alaska, making the Rip City community…

Sports – Bizjournals June 11, 2021 at 02:28AM Austin De Dios

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